Wildfox s/s 2012

I can safely say that the latest Wildfox campaign for s/s 2012 combines perfectly three of my favourite things - beaches, pink and Hawaii (since the campaign is shot there on location). Shot by photographer Mark Hunter and featuring prominent model Charlotte Free, this campaign (as always) captures Wildfox's aesthetic of laid back, fun loving pieces perfectly. And isn't it just the best thing to cheer you up while temperatures outside are plummeting...all I can say is, I really hope that summer hurries up!

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